Indie Guitars Australia

Indie Guitars was unleashed in the UK in 2002 by Keith Willis and Ian Carnell. Both had been playing and writing music for years and were both looking to start a new business ‘with a meaning’… and the music industry (Guitars) was an obvious choice. They felt that it was (& still is) important that Indie manufacture our own products, to be an Independent Manufacturer that only manufactures Indie!, they never wanted to sub-contract. They searched for, and found, a factory in South Korea. This factory had previously been manufacturing Guitars and Amplifiers for some 15 years, and for ‘all’ the major brand names. That’s how it is for most factories in Korea. (Samick, for example used to manufacture Epiphone guitars for Gibson).

It was a win-win situation; the factory needed it’s own Brand name and Indie needed a factory. Both parties found that they shared some very strong core values about business, music and guitars… So they decided to invest into each other and form one company, and concentrate on spreading the Indie Brand worldwide.

So Indie has the Head Office in the UK and the Manufacturing Facilities in South Korea. It has become a perfect mix!.. The Musical creativity and design from the UK and the manufacturing excellence from South Korea. There are now four factories… Electric Guitars – Acoustic Guitars, Amplifiers and a Separate guitar ‘Pick-up’ Factory. All Indie and fiercely independent.

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