There is also a more complete, and more complex answer to the question. The initial impulse to build my guitars grew out of dissatisfaction with the quality and feel of assembly-line instruments. I believe that the essential element missing is the intimate interaction of a single craftsman with both the player and the materials throughout the entire process of creating a fine acoustic instrument. This does not mean that I think "factory" instruments (whether from large or small factories) are inferior, rather, instruments made by a single craftsperson are unique, and that uniqueness is valuable to many guitar players and it is a choice, which should be available to anyone looking for a fine, handcrafted instrument. Another essential feature of the handcrafted instrument is that it can be carefully tailored to the individual buyer-customized, if you will.