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    Following an extraordinary year of growth and prestigious awards, Southern California-based RKS Guitars enters
    2006 with the introduction of another groundbreaking new beauty, “The Wave,”
    plus the first two RKS Guitars bass models in production, the “A-Bass” and the
    “Sym-Bass.”

    “Creative destruction can transform markets, from footwear to musical
    instruments,” wrote BusinessWeek last summer in a piece captioned “Disruptive
    Design” that celebrated RKS Guitars and other winners in the Design Category
    of the Industrial Design Excellence Awards (IDEAs), an annual competition the
    magazine co-sponsors with the Industrial Designers Society of America. In
    specifically citing RKS Guitars’ proprietary “Open Architecture” design
    platform — honored with a Silver IDEA — they wrote, “The pickup selector and
    volume and tone knobs are intuitively located next to the play area. The
    guitar uses much less wood from the rain forests, is lighter, and sounds as
    good as the iconic Gibson Les Paul. The bold, colorful design does more with
    less.”

    The Wave takes the company’s transformational “creative destruction” one
    step further. Like all electric guitars from RKS, The Wave is ergonomically
    outfitted with custom-designed Groove Knobs and Posifly pickup selectors,
    uniquely placed to offer a complete control cockpit that profoundly enhances
    creative freedom.

    What’s brand new is that The Wave is created with a bolt-on
    maple neck and ultra-resonant composite body, making the dramatic pick-guard
    and body shell interchangeable … players can alter colors & finishes to suit
    their mood. The Wave also brings the RKS experience more easily within reach
    of a broader audience as the company’s first instrument priced at well under
    ,000, while still offering the close tolerances, maximum stability and
    precision of a hand-built, American-made guitar.

    Also daringly disruptive — and hand-built at RKS’ Oxnard, CA plant — are
    the first-ever RKS Guitars bass models off the production line, the
    asymmetrical A-Bass and the symmetrical Sym-Bass.

    Boasting eye-catching visuals and sexy design, the A-Bass and Sym-Bass
    are superlative 5-string instruments distinguished by a slender profile neck
    and active and passive electronics, as well as the stellar look, feel and
    sound for which RKS is known. Basses from RKS Guitars are available in an
    assortment of painted finishes up to a selection of exotic wood finishes.

    Website: http://www.rksguitars.com

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