TASTE JOE PERRY’S SAUCE
Guitar great Joe Perry has been creating original “licks” as Aerosmith’s lead guitarist for more than 30 years. Now, Joe has put down his guitar pick and stepped into the kitchen as he continues to formulate, test and develop his signature line of original “Rock Your World” hot sauces. Joe’s hot sauces are sure to rock the taste buds of Hard Rock Cafe guests as Hard Rock, provider of authentic experiences that rock, today announced all U.S. Cafes will carry Joe’s Boneyard Brew and Mango Peach Tango hot sauces for a limited time.
During this time, Hard Rock is also adding a new item to the menu, “Joe Perry’s Rock Your World Quesadillas,” created by Hard Rock chefs with Joe’s approval. The quesadilla consists of a flour tortilla dusted with chili powder and grilled on each side. Putting the filler in this thriller is Monterey Jack cheese and seasoned chicken or steak tossed with grilled pineapple and Joe’s Mango Peach Tango hot sauce, made with fresh peppers, mangos, peaches, onions, garlic, lime juice and red wine vinegar. The quesadilla is served with a hot tropical fruit salsa, sour cream and guacamole and will be available until the end of January.
“Great food is something you rarely get on the road–that is why cooking has become one of my passions,” said Joe Perry. “I am thrilled to have the opportunity to help create this delicious quesadilla that will bring my rockin’ hot sauce with Hard Rock’s world-famous menu. It truly is an honor to have my original hot sauce creations featured at one of my favorite restaurants, Hard Rock Cafe.”
“For more than 33 years, Hard Rock Cafe has provided its guests with great food in the ultimate rock ‘n’ roll atmosphere,” said Brian Siemienas, director of marketing, Hard Rock Cafe International. “Joe Perry is one of the greatest guitarists of his generation, and it’s terrific how well his hot sauce complements our steak quesadillas to create an authentic menu item that rock stars and guests alike are sure to enjoy.”
Collectable bottles of Joe Perry’s “Rock Your World” hot sauces, Mango Peach Tango and Boneyard Brew, will be available at all U.S. Cafe merchandise stores and on www.hardrock.com.
To further celebrate the launch of “Joe Perry’s Rock Your World Quesadillas” the week of December 6, Joe will be appearing at the local Cafe in New York, Dallas and Los Angeles, where he will meet with fans and sign bottles of his “Rock Your World” hot sauces. Joe will also dedicate a piece of memorabilia during the appearance, which will be added to Hard Rock’s world-famous collection. A limited edition pin, designed after a bottle of “Rock Your World” hot sauce, will also be available in these three markets and on www.hardrock.com.
